The combined betting and casino site Unibet have launched a multi-year partnership with the NFL-team Philadelphia Eagles. Unibet will thus become the official partner of the team. This will be the first time that the Philadelphia Eagles has an online casino as a sponsor.
Promotion
One part of the agreement is that Unibet will be given a permanent place to promote its brand. The place they’ve selected is at the team’s home stadium Lincoln Financial Fields and their newly designed suites. Unibet will also appear on the digital billboard, also called “Eagles Nest Tower”. Unibet will also be allowed to promote themselves on PhilidelphiaEagles.com, the team’s social media as well as in the team’s publications. The agreement applies to the casino part of Unibet. They are therefore not allowed to market their betting.
Arnas Janickas is head of Unibet’s marketing in America. He says the Philadelphia Eagles were a logical choice: “As we look to grow our footprint in the USA, it only made sense to partner with one of the largest, most respected and loved teams in NFL. The Eagles unmatched fan engagement and relentless innovation in digital space definitely helped to make this partnership a reality.”
Catherine Carlson, the senior vice president of revenue and strategy at the Philadelphia Eagles, says this about the collaboration: “We are proud to align ourselves with a company that is fully dedicated to innovation, the customer experience, and responsible gaming.”
Unibet in Pennsylvania and other states
Mohegan Sun Pocono has become Unibet’s new partner in Pennsylvania and will help them provide the state with their games. In the neighboring state of New Jersey, Unibet has been available since June and within a few weeks it will be available in Pennsylvania as well. You will be able to play online via nj.unibet.com or by using their app that you can find in the App store. Unibet wants to grow in the United States, so several other states will probably also start to offer Unibet soon.
About Philadelphia Eagles
The Philadelphia Eagles are a professional American football team competing in the NFL. The team was formed in 1933, after the Yellow Jackets had gone bankrupt, by a group led by Bert Bell. Philadelphia Eagles archrivals are and have long been the New York Giants. The Philadelphia Eagles are consistently ranked as one of the best teams in the league. They have won three NFL championships and played in the Super Bowl three times.
About Unibet
At Unibet there’s something for every gamer, as they’re offering everything from betting, bingo to casino and poker. They’re one of the world’s leading providers of online games and have been providing them ever since 1997, when the company was founded by Anders Ström. Unibet is part of the Kindgred Group, one of the world’s largest online gaming companies. Right now, Unibet is offering a really nice bonus to all of its new customers; 500% up to 500 kronor. Register now and you won’t miss out on the deal!